Before starting all of the research, however, it was necessary that we threw out ideas to each other to decide on what we could make an advert on. Most of the competition involved technology or clothing related things and so we decided to make an advert on milkshakes as we wanted to be as unique as possible. I helped with the thinking of including inspiration from HowToBasic as that was the first thing that came to mind when we were talking about milkshake adverts.
Proposal
The proposal was a rather stressful part in the production of the advert as it involved speaking to people who have quite a bit of authority over the control of the adverts aired on TV, but I'm glad that it was successful in attracting their attention and piquing their interest.
The entire reason why we had to create and present a proposal is to ensure that people would actually be interested in the idea for our advert just so we didn't waste any resources on something that no one would be interested in.
I tried to make sure that I included all of the necessary information that the assessors would require in order to be interested in helping us fund parts of the advert. I made sure not to miss out any key information just so everything was there, even if it was for a brief moment.
Storyboard
We used a storyboard to come up with the actual advert and what would happen in the advert. We used this to jot down anything we would need for the filming, when it would be needed and what would have to be done for a number of the shots.
The storyboard can also be used as a tool that shows people what is to be expected of the future when filming as it gives people the chance to look at what would work well with everything else and what wouldn't as you can think about possible shots, angles, techniques and so on. And it's not a plan that is set in stone instantly so during shooting you can still film things that you think would work better together.
I do think that we followed the storyboard quite well. Everything turned out how to we wanted it to and we all made our own versions of the advert that suited our own styles.
Storyboard
We used a storyboard to come up with the actual advert and what would happen in the advert. We used this to jot down anything we would need for the filming, when it would be needed and what would have to be done for a number of the shots.
The storyboard can also be used as a tool that shows people what is to be expected of the future when filming as it gives people the chance to look at what would work well with everything else and what wouldn't as you can think about possible shots, angles, techniques and so on. And it's not a plan that is set in stone instantly so during shooting you can still film things that you think would work better together.
I do think that we followed the storyboard quite well. Everything turned out how to we wanted it to and we all made our own versions of the advert that suited our own styles.
Location Visit & Risk Assessment
Planning the location that we would be filming in was a moderately difficult task. We had to talk about where it would be acceptable to film our advert which would require us to be throwing around ingredients used for a milkshake. We knew that it would be a bad idea to do such a thing in public as it would attract attention from a lot of people and possible even authorities as they would think that we are littering and would probably be concerned with us, so Jess said that her parents would be cool with us using their garden for the advert, which is what we did and it worked out well.
When writing out the location visit sheet I tried to take into account the possible dangers of filming and what potential risks there would be when we filmed. I tried to calculate the possibility of one of the crew suffering from said risks but none of them happened to any of us, fortunately. I think I could have done a better job at making sure everyone had the lowest possible risk of being injured by telling everyone what to do to prevent it from happening in the first place.
One thing that happened during filming that nobody expected was Jessica getting an electric shock from the blender after we blended the milkshake together and spilled milk onto it randomly. This resulted in some of the liquid going past the button and into the wiring, giving off a current that Jess received when she pressed it. She wasn't seriously injured, however.
Shooting Schedule and Shot List
The shooting schedule is a good way to plan your time as it gives an approximation as to when to record what, where and when with who. The shot list is a bit more useful in my opinion however as it gives everyone an idea as to what would need to be shot in what order and how along with what it should be used for. We used the shot list a lot more as we could film everything in one day so we just needed to know what to do and what shot would be best suited to the shots.
The shot list is a lot more specialised with the actual shooting process and how everything would be shot rather than the storyboard which goes over everything in a brief fashion, giving people an idea of what to do.
Cast and Crew Contact Details and Budget
It was important that everyone was able to contact one another in case something happened to someone or if someone couldn't attend that they told the rest of the screw so that they were informed and knew what to do afterwards.
We didn't necessarily need all of the information provided on the sheet as we already were able to contact each other easily, but just in case we still double checked with each other.
Conclusion
In conclusion, planning is necessary and helpful to make sure that everything is planned out and organised. It made sure that we knew what we were doing if we ever forgot or were confused on how to progress.
When writing out the location visit sheet I tried to take into account the possible dangers of filming and what potential risks there would be when we filmed. I tried to calculate the possibility of one of the crew suffering from said risks but none of them happened to any of us, fortunately. I think I could have done a better job at making sure everyone had the lowest possible risk of being injured by telling everyone what to do to prevent it from happening in the first place.
One thing that happened during filming that nobody expected was Jessica getting an electric shock from the blender after we blended the milkshake together and spilled milk onto it randomly. This resulted in some of the liquid going past the button and into the wiring, giving off a current that Jess received when she pressed it. She wasn't seriously injured, however.
Shooting Schedule and Shot List
The shooting schedule is a good way to plan your time as it gives an approximation as to when to record what, where and when with who. The shot list is a bit more useful in my opinion however as it gives everyone an idea as to what would need to be shot in what order and how along with what it should be used for. We used the shot list a lot more as we could film everything in one day so we just needed to know what to do and what shot would be best suited to the shots.
The shot list is a lot more specialised with the actual shooting process and how everything would be shot rather than the storyboard which goes over everything in a brief fashion, giving people an idea of what to do.
Cast and Crew Contact Details and Budget
It was important that everyone was able to contact one another in case something happened to someone or if someone couldn't attend that they told the rest of the screw so that they were informed and knew what to do afterwards.
We didn't necessarily need all of the information provided on the sheet as we already were able to contact each other easily, but just in case we still double checked with each other.
Conclusion
In conclusion, planning is necessary and helpful to make sure that everything is planned out and organised. It made sure that we knew what we were doing if we ever forgot or were confused on how to progress.
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